Marketing Manager Salary by U.S. City (2026)

Marketing Manager salaries across 47 U.S. cities, from BLS wage data: median and 10th-90th percentiles, plus cost-of-living-adjusted real pay. Compare metros.

Cities tracked
47
National average
$166,410

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How Marketing Manager pay varies by city

Across the 47 U.S. metros tracked here, Marketing Manager pay ranges from about $95,220 in Las Vegas, NV to $217,300 in San Jose, CA (median wage). The U.S. national average for this role is about $166,410.

The table below ranks every metro by median wage. “Real pay” adjusts each salary for local cost of living (BEA Regional Price Parity, U.S. = 100) so you can compare what the paycheck is actually worth. See our methodology for sources and formulas.

CityMedian10th %ile90th %ileCost of living
(US = 100)
Real pay
(COL-adjusted)
San Jose, CA$217,300$126,520—110.4$196,830
San Francisco, CA$209,170$123,010—115.6$180,943
New York, NY$176,530$106,050—112.6$156,776
Denver, CO$170,110$114,460—105.8$160,784
Washington, DC$169,570$99,280—108.9$155,712
Seattle, WA$169,500$53,360—111.1$152,565
San Diego, CA$169,420$91,730—111.9$151,403
Minneapolis, MN$167,410$99,130—104.8$159,742
Los Angeles, CA$165,030$84,920—113.6$145,273
Colorado Springs, CO$161,960$102,060$235,080100.7$160,834
Atlanta, GA$161,870$98,230—100.1$161,708
Sacramento, CA$156,930$84,660—106.7$147,076
Chicago, IL$155,750$83,020—103.6$150,338
Austin, TX$154,010$79,390—98.1$156,993
Raleigh, NC$153,470$81,110$231,73098.2$156,283
Tulsa, OK$148,550$77,280—89.2$166,536
Portland, OR$145,020$82,080$225,310105.4$137,590
Charlotte, NC$143,800$84,860$229,59097.3$147,790
Philadelphia, PA$142,330$82,120—102.6$138,723
Phoenix, AZ$141,280$82,500$224,540103.3$136,767
Mesa, AZ$141,280$82,500$224,540103.3$136,767
Miami, FL$137,270$67,170—114.2$120,201
Houston, TX$136,970$74,750—98.6$138,915
Baltimore, MD$136,230$76,480—104.5$130,364
Columbus, OH$136,120$84,730$212,96095.5$142,534
Dallas, TX$136,000$77,620—103.1$131,911
Detroit, MI$135,720$79,450$218,170100.3$135,314
Fresno, CA$133,420$73,100—102.2$130,548
Memphis, TN$132,720$77,030$219,54092.2$143,948
Nashville, TN$130,460$75,960$222,58096.3$135,472
Jacksonville, FL$130,040$75,780$234,89099.5$130,693
Milwaukee, WI$129,100$82,260$218,96096.9$133,230
Wichita, KS$128,410$75,300$209,60088.9$144,443
Cleveland, OH$128,350$72,280$218,510——
Kansas City, MO$127,800$72,620$219,29092.5$138,162
Louisville, KY$127,020$71,830$203,68093.1$136,434
Indianapolis, IN$126,680$59,990$217,94095.7$132,372
San Antonio, TX$125,290$71,170$219,35094.7$132,302
Albuquerque, NM$116,650$75,360$205,14095.5$122,147
New Orleans, LA$114,270$65,640$219,24092.6$123,402
Oklahoma City, OK$112,350$51,830$226,24090.4$124,281
Omaha, NE$111,930$63,280$206,87091.9$121,795
Tucson, AZ$111,390$71,160$219,61096.9$114,954
Boston, MA$106,937$55,947$142,629108.3$98,741
Fort Worth, TX$101,866$57,694$132,786103.1$98,803
El Paso, TX$97,650$59,470$212,37089.9$108,621
Las Vegas, NV$95,220$44,060$207,240100.2$95,030

“Real pay” = average wage × 100 ÷ the metro’s Regional Price Parity — what the salary is worth in national-average dollars. A high-paying city with high costs can rank below a cheaper one on real pay.

Compare cost of living

Frequently Asked Questions

The national average for Marketing Managers is $166,410 per year, based on BLS OEWS wage data. Metro-level pay varies widely: across the 47 cities we track, average pay runs from $95,220 in Las Vegas to $217,300 in San Jose.

San Jose leads after adjusting for the local cost of living: its $217,300 average pay is worth about $196,830 in national-average dollars, ahead of San Francisco at $180,943.

Real pay divides the metro's average wage by its Regional Price Parity from the BEA, so expensive and cheap cities can be compared directly. San Jose's index is 110.4, so its $217,300 average equals about $196,830 in national buying power.

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